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A close-up of hands holding an embroidery piece created at the Pino Grasso Ricami atelier in Milan.

Discover haute couture embroidery at the famed Pino Grasso Ricami atelier

Explore a historical archive of embroidered samples used by top fashion houses, and try your hand at the artisanal craft

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Pino Grasso Ricami Atelier Map it

US$163 for 2 people*

*The price shown is an approximate conversion. You will be charged in the local merchant’s currency at checkout. Other currency conversion and bank fees may apply.

The Experience

Marvel at embroidery excellence on an exclusive two-hour tour of the Pino Grasso Ricami atelier. You'll immerse yourself in Milanese craftsmanship as you step into the world of Pino Grasso, a master artisan whose handmade embroidery has elevated Italy's top fashion houses since 1958 with the extremely difficult technique of Crochet di Luneville. You'll explore an archive containing over 10,000 intricate embroidery samples, each reflecting a unique chapter in haute couture's rich history, from Valentino to Versace, and rich in colour and detail. Plus, you'll witness master artisans at work and briefly try your hand at the embroidery techniques of haute couture under expert guidance, gaining an appreciation for their complexity. Exclusively for Mastercard cardholders.

 

What's priceless

 

Diving into luxury fashion history through a vast embroidery archive and testing your crafting skills at Pino Grasso Ricami.

 

The highlights

 

  • Embark on an exclusive tour of Pino Grasso Ricami atelier in Milan
  • Peruse an archive of over 10,000 intricate samples of embroidery used by top fashion houses
  • Discover the intricate precision of master embroiderer Pino Grasso, who worked with haute couture designers
  • Watch master artisans at work
  • Try your hand at the embroidery techniques of haute couture

Details

  • Priceless experiences are reserved for Mastercard cardholders
  • Experience is valid until 30 June 2025
  • The experience is available from Monday to Friday at 10:00 AM or 2:30 PM
  • Experience must be booked at least 15 days in advance
  • Experience is provided in Italian and English
  • Children under 12 years old must be accompanied by an adult
  • Experience is for 2 people
  • Price listed is for 2 people
  • This experience may include routes that are not suitable for individuals with mobility challenges
  • By clicking "Email to book", you agree to all our Terms of Use

Fine Print

  • This experience is non-refundable upon purchase, unless otherwise noted