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Pino Grasso Ricami
Visit one of Italy's top haute couture embroidery workshops from home
Join the owner of the Pino Grasso Ricami studio for an online look at this gorgeous and intricate art form
More...The Experience
Get to know the artisans who create the embroidery on some of the world's most elegant garments with a video tour of Milan's Pino Grasso embroidery studio. Owner Raffaella Grasso will show you around the atelier that her father established in 1967, explaining the detailed process behind embroidering for some of Italy's top fashion houses. Watch in amazement as the professionals interpret client requests, transfer designs onto fabric, and hand-stitch the final product. Click here to discover the in-person experience. Exclusively for Mastercard cardholders.
What's priceless
Appreciating the tiny details that make haute couture embroidery such a dazzling addition to a garment.
The highlights
- Meet studio owner Raffaella Grasso and learn about her family business
- Peer around Grasso's workshop and see its archive containing over 10,000 samples
- Observe the process of haute couture embroidery, from the design stage to the finished product
Details
- Priceless experiences are reserved for Mastercard cardholders
- Experience is available until 30 June 2025
- Video is in Italian with English subtitles
- Any non-personal use is prohibited, as are sharing, publishing on any medium, or forwarding in any form including digital (eg, by e-mail). In any case, any use, distribution, modification and/or resale of videos for direct and/or indirect commercial and/or promotional purposes is prohibited
- By participating, you agree to all our Terms of Use
